Revolutionizing Fashion with AI
In today’s fast-paced digital world, the fashion industry is rapidly evolving. With the rise of online shopping, customers expect seamless experiences, personalized services, and, most importantly, clothing that fits perfectly. However, nearly 30% of all clothing purchased online is returned due to incorrect sizing. Dsize is changing this narrative with its AI-powered body measurement technology, offering accurate, personalized sizing recommendations to minimize returns and enhance the shopping experience.
Discover the Future of Fashion
Why Sizing is Such a Challenge in E-Commerce Fashion
Inconsistent Sizing
Each brand has its own sizing system, meaning a 'medium' in one brand may fit differently in another.
Varying Body Shapes
Standard size charts don’t account for the vast diversity in body shapes, leading to ill-fitting garments.
High Return Rates
With the uncertainty of sizing, customers frequently order multiple sizes and return the ones that don’t fit.
How AI-Powered Body Measurement Works
Body Scan via Camera
Customers can scan their body using a standard smartphone camera. The AI technology captures detailed measurements by scanning the body from head to toe.
AI-Driven Analysis
Desize's algorithms analyze the captured data, converting pixels into precise measurements such as waist circumference, hip width, shoulder size, and inseam length.
Accurate Sizing Recommendations
Based on the customer’s body measurements, Desize provides tailored sizing recommendations, matching the individual to the brand’s specific size chart.
Real-Time Fit Prediction
Some advanced systems offer virtual fitting rooms where customers can see how a garment will look and fit on their body before making a purchase.
The Benefits of AI-Powered Sizing for E-Commerce Fashion
Reduced Return Rates
AI-powered body measurement drastically reduces sizing issues by providing customers with more accurate size recommendations. This leads to fewer returns and refunds, saving both time and money for retailers.
Increased Conversion Rates
Customers who are confident in the fit of the clothes they’re purchasing are more likely to complete the transaction. Dsize’s personalized sizing recommendations reduce the uncertainty associated with online shopping.